Friday, 28 February 2020

The Magic of Email: Paradoxically, it is not all that it seems to be.



The magical power of email knows no bounds it seems. How often has your query received the response “well I emailed you about that !” (Since when did email become a substitute for effective communication ?)

Email does seem to be more and more magical these days, for example
- financial service providers (banks, insurance companies, pension funds / super annuation administrators etc) can start, stop, handover and change your account at will via email ... they don’t need you anymore they just need your money 😳 (some of them don’t seem to have a section in any of their internal manuals under the heading “customer service”
- some people even have the ability to end (break up)  all sorts of relationships over email
- it seems in some cases you can even deliver feedback / someone performance review via email (and you don’t have to worry about how harsh, negative or damaging it is)

The reality is that when you are dealing with real people (by that I mean you and I ... and the people we work / share our lives with) email really doesn’t have these magical powers. Email is just an excuse for communication ... it’s a supplement at best to communication that has already taken place verbally

If you want to have a meaningful conversation or relationship or exchange with anyone it cannot rely solely on email 🤔

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